January 17, 2013

mamamilkandme's avatarmamamilkandme

When I was about ten years old my breasts started to develop. They were tender lumps on my chest. When I told Mama that  I had sore lumps on my chest she marched me right up to Jo Voller’s house.

Jo was the oldest mom on the street. She had five children, four of them girls. She was a breast cancer survivor and she was menopausal. I stood in her kitchen, a kitchen I visited frequently while playing with the two youngest girls, Terri & Debbie; but this time I was alone with Jo and Mama. Jo asked me to lift my shirt and she gently, yet firmly, touched my growing buds and in a quick moment assured Mama that I was developing normally.

As my breasts grew Mama avoided buying me a bra and I avoided asking for one. Terri, who was two years older, had a training bra…

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On Pumps and Pumping

January 17, 2013

When I was pregnant with Phoebe is 1995 I took a birthing class and a breastfeeding class. In week six of the birthing class the teacher brought in a guest – a woman who rents breast pumps. The businesswoman made it clear that if a person was to be breastfeeding she would need a good quality pump.

Phoebe and I struggled for a few days but got the hang of nursing and all was well. The pediatricians were impressed with her weight gain and were nearly shocked I was exclusively breastfeeding. Looming in the back of my mind was that little voice of the woman “you need a breast pump, you need a breast pump.”

After about four weeks I found a local pharmacy that rented pumps and plopped down my $212.32 for a two-month rental with all of the supplies. I brought it home and it sat on the kitchen table.  Rob came home that evening and saw the new appliance in the kitchen and said, I see you got the pump.

Day after day, Phoebe and I developed our routine. We both loved nursing and she grew so beautifully. Rob loved watching her nurse and saw how happy she was. When I thought she was nursing too much he is the one who pointed out how happy we both were at these moments.

About two weeks after I rent the contraption I realize I have spent this money and I had better use the thing. Phoebe lay asleep on the bed off the kitchen and I watched her I set up the machine and began to pump. It was fascinating to watch my milk flow out of my breasts into the bottles. After about ten or fifteen minutes I had collected about three quarters of an ounce. I placed it in the refrigerator so Rob could feed it to her in the next day or so. After all, shouldn’t I let him get involved in this parenting adventure.  Why should I be the only one to bond with our little girl?

That night when Rob came through the door beaming as usual to see us at the end of the day. Just as he arrived home a thunderstorm rattled our little house. The lights flashed off and on and off.  The electricity was out.   My mind went directly to the fridge where my precious liquid gold sat on a wire shelf. Rob, the electricity! My milk! You must feed it to her now before it goes bad! I ran to the kitchen ran the bottle under hot water and handed it to Rob with a hungry wiggly Phoebe in his arms. She started to root on his chest. He placed the bottle in her mouth she looked in his trusted eyes as if to say: What the hell are you doing?  I stared at them and my breasts began to tingle. They struggled, both looking betrayed.

Give me that bottle, I said. I unscrewed the nipple and pour the milk down the drain. Let me hold her. I latched her on and we all melted into the normal little family we knew. Is it okay if I don’t pump? I asked Rob. Of course, I never asked you to. I don’t need to feed her to feel connected. 

The next day Phoebe and I drove to the pharmacy and returned the pump and she never had a bottle.

It is important to know that Phoebe and I were rarely separated in the first year of her life. Well, in her case we were rarely separated for the first few years of her life.

Chloe, my second baby also never had a bottle.

Finn, my third baby was born slightly early and had a severe tongue-tie and lost a full pound by his third day of life.  On day six I rented a pump and for 24 hours I pumped my left breast and fed him the milk. In all, he had about three bottles. When he was about nine months old I left him for a few hours and left behind some milk. Rob said he through it across the room and he didn’t really need it.

That is my story about bottles and breast pumps.

Now I want to address the general population.

For many women a pump is an important tool to continue breastfeeding. Just as my story was unique to my situation, so it is for all moms. In 1995 there were not on-line mothers groups. The moms I met were face to face and the conversations about feedings were that – conversations, two- or three-way discussions. These days moms go to their on-line community and read posts. In many ways these forums are great but they can also be scary and mis-informative.

A recent trend I notice is that moms believe if they do not start pumping right away they will not get enough milk. Another trend is that it is important to have a freezer full of milk. All of this work puts so much pressure on new moms and takes away from the time spent face to face with her baby. It also throws off the balance of her milk supply.

Why do you need to pump?

There are different scenarios where a mom really should pump.

If a mom is directed by her doctor to supplement her baby then this mom should use a hospital grade pump to express her milk. This is so that she has a supplement for her baby and it also will help to establish her milk supply.

If a mom and baby are separated it is important for the mom to pump her milk to again establish her milk supply and/or prevent engorgement.

These days many women work outside of the home. In this case pumping her milk assures she has milk to feed her baby while they are apart.  If the mom is one to three days ahead of her supply she can keep her milk in the refrigerator. There really is no need to have a freezer full of milk.  The idea is to nurse your baby when you are with him and to pump when you are separated.

Some moms would like to have a stash of milk so that she can leave her baby in the care of someone else occasionally. In these situations it is truly fine to keep a bottle or two a week in the mix.

For some moms it truly is nearly impossible to pump while at work. Pumping at home after feedings is one way to save milk for this time. Other moms find they use either donor milk or formula as a supplement. If a mom is not 100% breastfeeding it does not mean she is not breastfeeding. There seems to be this idea that breastfeeding is an all or nothing proposition. It is not. When you are with your baby you nurse your baby.

Some moms like to include her partner or other family member with the feedings. Many moms find this helpful while others prefer help with other aspects of her mothering this new baby. A couple of things to keep in mind: be sure it does not complicate the feedings and not feeding a baby does not preclude bonding.

What kinds of pumps are there?

There are many pumps on the market. It seems everyone wants to get in the game. As a new parent it is important to watch out for marketing. New parents are one of the targeted markets.

Read reviews, real reviews, not just a couple of posts on forums. And watch for paid advertising. Not all pumps are created equal. Just because a pump costs more than others, it does not mean it works better or even as well.

If you need to pump in the early weeks it is important to rent a hospital grade pump.

If you have an established supply and you are working outside of the home on a regular basis you may need a rental pump or a good quality double electric pump.

Look at the size of the motor. Are you paying for technology? Or quality?

If you just need the occasional bottle often a smaller pump or a hand pump can work well. And do not forget your hand. Learning to hand express is a great gift. You do not need to rely on electricity or batteries. Hand expression is something all moms should know how to do.

Here is a quick tutorial:

You take the pads of your thumb and middle finger and place them just on the inner edge of your areola.

You put pressure as though you are going to touch your rib cage.

Then, imagine there is ink on your thumb – you roll your thumb towards your nipple as though you would make a thumbprint – not a smudge.

Repeat.

If you do not have milk flowing you can massage your breast toward the nipple.

You repeat until you have expressed  enough milk for your particular needs of the moment.

The best place to practice is in the shower. Sometimes you will find a “sweet spot” where you get a nice continuous flow.

When should one pump?

If breastfeeding is going well there is no need to pump right away. Allow time for you and your baby master this art. Let your baby and your body flow into a nice equilibrium. You can wait several weeks to introduce a pump and expressed milk.

If there are hiccups in your situation pumping may be indicated.

When to pump varies from person to person. There is no one size fits all prescription.  If you are not sure contact an International Board Certified Lactation Consultant (IBCLC) or a La Leche League Leader.

Infant feeding can be complicated or it can be smooth. It is important to find your way. Feel free to share it on your forums but please, please put a disclaimer that this is your unique experience.

When I go to the home of a new mom I am often shocked to see all of the stuff in the home. I shouldn’t be. I once had a new baby and had more items than I needed. And these days there is more. Aren’t we supposed to be paring down? Saving the environment? Living simpler? Remember, I am seeing families in New York City. These are not big homes. Most are less than one thousand square feet.

In winter 2002-2003 I  had been a mom for seven years. I had two children at the time. I had been in the mom trenches for some time. I was in Chelsea a neighborhood with a new baby superstore. I wanted to lay my eyes on the new store I had heard so much about. Well, as I walked into the city block sized behemoth my eyes filled with tears. I was so overwhelmed with the thousands of items targeted at new and expecting parents. This explained the piles of unnecessary items in these homes.

I recently did a quick Google search to look at baby registries. The suggested registries had between 8 and 12 categories with 6 to 30 items in each category. That would be as many as 630 items for your new baby! That is a lot of real estate!

Let me guide you through a realistic registry.

First thing: avoid superstores! They overwhelm and oversell. You do not need 80-90% of what they would have you think you need. You may WANT some items but you do not need most of the items suggested.

Clothes: do not over buy.  First, your friends and family love buying baby clothes! Leave something for them. Yes, you want to be prepared with a few onesies and some soft blankets, socks and hats but your baby will grow and you do not need too many of the tiny clothes.

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For sleep you may want to wait for a crib to see if you will actually use one. In the first several weeks your baby will sleep in your room in a bassinet, a Moses basket or next to you, so either one of these or a bed rail will get you through these first couple of months. This will give you time to look around and see what kind of sleeping arrangements you will decide upon.

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I do like a night light for the middle of the night so that you do not light up the room and have your baby thinking it is party time. You want to be able to see while keeping the nighttime atmosphere.

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Diapering: whether you use cloth or disposable diapers it is a good idea to have plenty on hand. Babies pee and poo a lot! Having a space to change the baby is good. Better is to have more than one place for changing the baby. In New York City it can be considered a luxury to have a changing table. Many will have the table on top of a dresser – this saves space. I also think everyone should have a portable changing pad so that you can change the baby in your bedroom and in the living room.

You can get wipes or you can make them by using water and paper towels, or better yet, those soft baby washcloths.

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Diaper ointment? You do not need to use it unless your baby has a diaper rash and if he does you can use raw virgin coconut oil. You can use this on the baby’s bottom, on her skin to moisturize, on your own skin and you can cook with it. There are no mineral oils or other harmful additives. You can have a jar in the pantry and in the medicine cabinet.

You may want a few baby towels and those washcloths. A portable bathtub is a good item.

I love the lists for feeding. If you are breastfeeding you do not need anything from the store. The stores will certainly make you think you need to buy breastfeeding items.  You do NOT need a special pillow – they mostly get in the way of comfortable feeding. And please, please do not get a nursing cover! Do you get a cover for any other feeding in your life? Why put a tent around your baby? If you are trying to be discreet it just draws attention to you.

Regarding pumps, if you really need to pump at the beginning you will do best to use a rental grade pump. Before you purchase a pump you need to see what your situation will be. Will you be back to work full-time?  Do you need to pump only occasionally? Do you even need to pump?

Regarding bottles please do not fall victim to the marketers who want your money. All bottles are not created equal and no bottle will mimic a human! Consider something slow and not too big.  The formula sample bottle nipples are super fast.

Strollers! Ah! How will you get your baby around? I did not see any baby carriers on my samples of registries. Wearing your baby is essential no matter where you live. Put that baby on in urban settings for getting from place to place. Put that baby on in the suburbs to go for a walk or go to the grocery store. Put that baby on in your home so you can get things done like make yourself a sandwich.

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Now, back to strollers. Where do you live? Is it a walk up? You certainly do not need a huge pram going up and down the stairs.

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In an urban setting a sturdy lightweight stroller is a must. Something you can quickly fold and unfold with a strap to go on your shoulder and a pouch at the bottom to carry your sling! This stroller will be great for grocery shopping- you wear the baby and put the groceries in the stroller.

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Of course, if you are ever going to put your baby in a car a car seat is a must.

Safety gadgets: So there are certain things like outlet covers that are good and a gate or two near stairs or a particular room. But please do not cordon off your entire home. A baby needs to learn to be in space and to understand that there are some areas that you respect and learn to live with; for example, a bookshelf. Babies need to learn that a bookshelf holds books and they are not to be tossed about. Plants – a baby needs to learn that plants are to be admired and watered but not ripped apart.

Walk around your home, then crawl around your home and see what danger looms but do not restrict your baby as she learns to crawl to a padded cell. She will not know how to behave in the real world.

When people ask you what you want or need tell them to start a college fund or to buy you food. Maybe real estate but do not buy things just because there is a store wanting to sell you stuff. Ask your friends what they really used and think about if you have the same personality as that friend or the same size home.

Until your baby arrives pamper yourself and practice taking naps. Naps are one of  new parents best survival tools!

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I don’t know many people who love going to the dentist. You know, you are reclined in the lounge chair and told to relax and keep your mouth open as someone takes metal mirrors, mini ice picks and drills and plays around inside your mouth for 30-45 minutes.

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Now you want a toddler to do this? Did you see the latest installment of the Twilight Saga? Toddler vampires are illegal because they throw tantrums and kill entire villages.

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Oral hygiene is very important. It can affect your entire health, good or bad. Poor oral hygiene has been linked to diabetes and heart disease.

So what are we to do about oral health of our nursing preschoolers?    The first thing to do is find a child friendly dentist and bring your baby around his first birthday.  Make sure the atmosphere is fun, not too overwhelming that they have pintsized sunglasses and silly stickers.

Be prepared for some education. I mean, you may need to educate your dentist. You may have a conversation about your nursing history. If you are nursing our baby and at night (really – does your baby actually sleep through the night?) you might get something like this:

“You should not be breastfeeding at night, it will cause dental caries. And if you do, you must wipe your baby’s teeth with a cotton gauze after each feeding.”

Does this dentist live with you? Has she ever nursed a toddler? Does she want to come over and put your baby back to sleep? Did she read the American Dental Association’s statement?

Here it is – the title is Study Finds No Association Between Breastfeeding and Early Childhood Caries

http://www.ada.org/3143.aspx

What really causes cavities? There are a few main contributing factors:

õ Diet: a diet high in sugar including dry fruit, sugary treats, especially those that are sticky and do not dissolve, fruit juices and sodas

õ The bacteria Strep mutans

õ Poor oral hygiene – both the infant and family

õ Enamel defects

õ Saliva flow:  a dry mouth is more likely to develop caries

õ Mother taking antibiotics while baby is in utero.

Bottles are different from breasts. When a child nurses at the breast the milk goes to the back of the throat – it does not pool around the teeth the way it does when a child takes a bottle.

What can you do? As with parenting in general – be a good role model. Go to the dentist regularly and brush your teeth regularly. Eat a healthy diet of whole foods. Avoid sugary foods except in small quantities and for special occasions. And, then brush your teeth!

If you have poor oral health do not share food with your child directly from your mouth. You could pass the bacteria Strep mutans to him.

There is research that strongly supports pre-mastication for babies and young children as saliva can support the immune system; however, if your mouth is full of cavities you can pass that on as well. If you have a healthy mouth bite off that piece of Granny Smith apple and feed it to your baby, if not, cut the apple.

Let your baby see you brush your teeth. Let your baby brush your teeth! Make it fun. Brush each other’s teeth.

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Let your baby help you in the kitchen, in the garden, in the grocery store. These are all teaching moments. You can build upon the strong foundation you began with breastfeeding.

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Babies get cavities in spite of breastfeeding not because of it.

To learn more go to:

http://www.brianpalmerdds.com/pdf/caries.pdf

My Latest Addiction

December 7, 2012

In the sixth grade I wanted glasses and braces! Yes. Silly, I know. I used to put tin foil on my teeth and make glasses out of copper wire. I complained about my eyesight so Mama took all three of us kids to the eye doctor.  Guess who had perfect vision? Me! My brother needed Coke bottle lenses and I got nothing. My teeth were straight and I could see. Oh, the tragedies of youth.

I made it to forty with my great vision. Somewhere though I started squinting. Turns out a couple of years ago I developed the need for reading glasses. I spent a nice amount on some glasses I thought were pretty and sophisticated.  Then I left them somewhere and went to the local drug store and found some cheap but cute reading glasses.  

So, this is my latest addiction. It could be worse. I could do drugs or binge on Twinkies – well, maybe not anymore.

So, if you are thinking of me and see some fun glasses I am currently using the 2.00.

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Mama’s Fudge

October 21, 2012

This is Mama.

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Mama had a sweet tooth – I mean a major sweet tooth. She loved having cake, cookies and sweet tea in the house along with truly healthy foods.

Mama loved making fudge with us. It was a process that she had learned from her Mama.

When I grew up and had my own family I loved sweets, too! I even had a business called “Leigh Anne’s Southern Sweet Tooth.”

I found a recipe for fudge that I loved and more important was quite easy. I was excited when I made it and I told Mama about it.

“It’s not as good as mine,” was her reply.

“How do you know?” I asked her. “You haven’t even tasted mine.”

“If it is that easy it can’t be as good as mine.”

Mama’s was a process I remember. Stirring together the sugar and cocoa took forever. It had to be the right shade of light brown – no white or dark brown streaks. They had to be completely a mono-color unit.

Friday was the 8th anniversary of Mama’s death and my sister started a conversation on Facebook about Mama and some of our cousins and Uncle Mike joined in about Mama’s fudge. We all wondered where her recipe was, we wondered if Daddy had it somewhere in the house. And then I remembered – I have it! Mama had dictated it to me years ago in one of our great fudge debates.

So, in honor of Mama, my sister, Traci, our cousins and aunts and uncles I made Mama’s fudge. And guess what? It was delicious! A bit sweet, well a whole lot sweet. The next time I may tweak it and cut the sweetness, maybe add some nuts or peanut butter or espresso.

Here in all it’s glory is Mama’s Fudge the way she made it!

 

Ingredients:

3 cups of sugar

¾ cup of unsweetened cocoa

small can of evaporated milk and enough water to make 1 cup

(5 ounces of evaporated milk, 3 ounces water)

1 stick of butter

1 teaspoon vanilla extract

The first thing to do is combine the sugar and cocoa in a big pot, stirring it together until it is one color. I wonder if Mama had us do it so long to keep us occupied. 

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Notice I use a whisk, which works faster than the wooded spoon she would give us. Once these are combined to a light brown add you evaporated milk and water to it and stir.

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Put the pot on high heat and bring to a boil, stirring constantly. After about 4 or 5 minutes of boiling you can test to see if it is in the soft ball stage. This was fun.

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Mama would pour cold water into a short glass and we would let a drop of the chocolatey liquid fall into the glass – if it formed a soft ball  it was ready for the next step. Here again I chose an easier way – I have a candy thermometer and I brought to liquid to 240 degrees – which is the softball temperature.

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At this point you take the pot off the heat and add the stick of butter and the vanilla – I always add more than a teaspoon – more like a tablespoon.

Listen carefully and you will hear that vanilla sizzle.

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Stir this all together and pour in to a buttered glass loaf pan.

 

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You can let it sit out on the counter or after about 10 minutes cover it and refrigerate.

The fudge comes out beautiful. It has a nice shine on top, it cuts clearly and the texture is just right!

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One of the best parts of helping Mama make fudge is licking the spoon.Be careful not to burn your tongue!

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When a Toddler Bites!

October 18, 2012

This is a post that I wrote for another blog sdbfc.com

 

Nursing a toddler is a confounding joy! He demands you sit. He does gymnastics and yoga while slurping your sweet nectar. Nursing is a great tool to calm a wild child or heal a skinned knee or a broken heart. These little people are growing rapidly. One day they are crawling, the next they are waddling toward the stairs or the dog food dish.  One day they mumble “mama” and “gaga” and then they learn the power of “NO!!” 

Another big change going on in the little body is the mouth – teeth are multiplying like bunnies in there. If a baby is latched correctly, his teeth are covered by his tongue.  Ah, but the older nursling has teeth on top and bottom! Yikes! As he is feeling those incisors pushing through his flesh nothing will sooth that sensation like biting down on something nice – like a breast!  Ouch! 

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So, what is a mother to do?

Just as when a baby of any age bites the hand, (or breast that feeds him), the thing to do is not scream,  “ You little demon, you nearly amputated my breast!” Nor is it to cry out and run weeping into the streets or punt him across the room – though these ideas may make sense at the time. You take the little chomper off your breast and calmly, but firmly, tell him “No, you may not nurse if you bite.” Put him down off your lap and remain as emotionally neutral as you have it in you to be. This should neither be a game nor a horrifying experience. Biting is simply an unacceptable behavior.  After a brief period of being ignored he will either go on about his business or he may plead to have more sweet milk.  If you do offer the breast again tell him in no uncertain terms, “If you bite me again, you may not “nonnie” (or whatever word you use to nurse) again.” I do not mean forever – just at this time of the day.   A time or two like this should tame your little piranha.

Another reason toddlers bite is if they have a cold and cannot breathe so well while nursing. Some saline spray or nursing in a steamy bathroom or bedroom with a humidifier can help open up those little nasal passages.  

Some moms say that her baby bites if she is pregnant or if her milk supply is low (which can be caused by being pregnant). I cannot count how many women have called me to discuss their newly biting toddler. We run through the list of possibilities.

“Are you pregnant?” I ask.

I can almost see through the phone the look of surprised possibility on her face.

“Well, I don’t know. I don’t think so. Well, maybe. I gotta go now!”  

A couple days later my phone rings. “You were right! I am pregnant!” She had run to the drug store to buy a pregnancy test.

If your baby really chomps down hard you can hold him tight to you so that he is forced to open his mouth. Another approach is to put your finger in his mouth   between the teeth and break the latch.

Many moms think this is a time to wean. It can be scary. And, if you talk about it you can be led to believe that this is a sure sign to wean. It is just a stage that some – not all, I promise – toddlers go through.

As you negotiate your way, nursing an older baby in a world where most babies are weaned by their first birthday, you step lightly in your discussions with other mothers. Sometimes you find you are part of a secret society. You find these other mothers who nurse their toddlers and you laugh together at the antics and the sweetness of nursing a talking, opinionated human. You share your battle scars, which can sometimes be teeth marks on your areola.

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San Diego Breas…

October 18, 2012

San Diego Breastfeeding Center, LLC – Blog – When a Toddler Bites While Nursing

When Phoebe was a baby Rob and I tried swaddling her but we didn’t try too hard because she really didn’t like it. She would wrestle herself out of the bondage. I unswaddled her to nurse her. Sometimes her hands would get in the way but if I was patient she knew how to move them in order to get to the breast.

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            I learned to read her. Most of her communication was her face, her voice and hands. When she was hungry her hands moved toward her mouth. When she was uncomfortable her hands thrashed about. When she was content her hands were at ease either by her side, up above her head or splayed across my body.

 

            As she became mobile I took away truly dangerous items but I did not remove all items from our home. In her room we had a bookshelf and on the lower shelves we kept books that she could not destroy. I would take a book off the shelf, read it to her and replace it. I would take a toy off the shelf and when she moved on I showed her that we put it back on the shelf. She had freedom of movement and guidance. She didn’t throw the books off the shelves like some of her contemporaries who were kept in a  playvpen or whose home was completely  cordoned off from perceived danger. I felt it was important to let my children learn to live respectfully in the world. We developed a mutual trust and understanding. Nonverbal communication was fostered.  You know that look your mother gives you that says “you better not” or “I understand your pain”? That comes from looking at each other, really looking and seeing. Not just once but over and over.

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     This begins at birth. Shutting down a baby limits this relationship.

            Try swaddling yourself and not talking. How can you communicate your needs, your wants, your discomfort, your love?

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            Now imagine you want to strengthen your body. You move your arms and your legs. You walk, run, lift weights.  Try doing these activities wrapped in layers of gauzy cotton. How will you develop your muscles and coordination?

            Imagine you were mummified from the neck down and you were in a 2’ x 4’ arena. You roll to one side with your face smashed against the railing or the cushioning of the arena. How do you free yourself from this discomfort and potential danger?

            Swaddling is for parents. It is not for babies. Experts claim it is good for babies; that it calms them. What is really happening is that the babies shut down. They zone out. They are rendered helpless.

More and more babies are treated as separate entities. They are not. Babies are utterly dependent on an adult to care for them for survival.

            When you create a secure attachment with your child you grow a secure human being. When you build a close relationship you build mutual trust. You also foster you instincts.  You will intuitively know when to let your child venture out freely. They will let you know when they are ready. You can communicate your needs as well, giving your self space. This models self-care. There is a give and take in the early weeks of parenting: there’s a huge amount of give while the baby takes and takes. The baby takes your time, your milk, your sleep. This is what you signed up for. The rewards are vast if you let them in.

To be the parent of a delightful, secure child is priceless.

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Formula and Clinique

July 18, 2012

Why are people up in arms about Mayor Bloomberg banning formula “gift” bags in NYC hospitals?

People think he is taking away a woman’s right to choose how to feed her baby. No, this is not the case.

Let’s talk about marketing.  Basically the hospitals are marketing formula and they are not getting paid for this.  In fact, it takes money to manage the storage and distribution of this product. Yes, the product. Formula is a product. The formula industry is a for-profit enterprise.

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Let’s take Clinique. I love Clinique Bonus time.

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I even subscribe to an e-mail alert system that tells me when and where Clinique is having their next Bonus. I remember in high school going to the Cross creek Mall with Mama and Traci and we would go to Thalhimers or Belk to the make-up counter and inquire about the next Clinique Bonus. Eventually the finely made-up ladies behind the counter saw we were loyal consumers and would clue us in – the Spring Bonus starts next week. Or the Fall Bonus is begins October 3.  I became a customer. Not so much of Thalhimer’s or Belk but of Clinique. You had to spend a minimum amount of money to get the “gift.” This is how is started using Clinique lipstick and mascara. For many years I wore Crystal Violet. I was truly saddened when they discontinued that color – it was what I wore on my wedding day.

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I never thought I would like myself in a frosted lipstick until I got a sample of Heather Moon – my replacement for Crystal Violet. I use Bamboo Pink on those days I don’t wear make-up – like when I go to the beach or gym (yes, I wear lipstick to the gym but that is all – I have very pale lips and well, I am a southern woman.)

I even became a Freelance Fragrance/Make-up Model in the late 80’s when I moved to New York and was a struggling actor. I loved getting the Clinique gig! Twice a year at Lord & Taylor, Bloomingdales and Saks.  I learned a thing or two about make-up and I learned a thing or two about the cut-throat Store Modeling industry. But I always got the Bonus!

I don’t use every thing that comes with the Bonus. I used to trade items with Mama and Traci. Then I gave the unused products to varying roommates and friends. Now, I share with my daughters.

I would be sad if Clinique stopped their Bonus. But I don’t think they will. They got me hooked over twenty years ago and there are millions more to hook to keep them in business.

They spend lots of money promoting their product. The lines at the Clinique counters during Bonus time can be more competitive than getting the Select bus at 14th and First at 9:00am (lots of shoving and elbows.) The last Clinique Bonus I got just recently at Lord & Taylor took up a good percentage of the first floor. They will rotate it for the next Lancome or Estee Lauder Bonus.

This is what the hospitals do so freely.  They donate their space for the formula companies to store their product. The companies that make the formula make the hospitals sign a contract to only give their brand. This then makes the parents of new babies believe that the hospital endorses this specific brand. And guess what? By giving away this product the hospital is endorsing the Brand.

Formula companies want your business. The formula industry rakes in billions of dollars annually. And your hospital is helping to promote and pay for the promotion of their product.

And, it has been proven over and over that when formula is promoted breastfeeding is compromised.

If you want to feed your baby formula no one is stopping you.